What you Get With Freelance Platform Business Plan Package
| 6 Chapter Business Plan Template in MS Word | Free Pitch Deck Template in PPT |
| 5 Year Financial Model Template in MS Excel | Free Financial Dashboard Template in MS Excel |
| Immediate Download After Purchase | MAC &PC Compatible, Unlocked, NO VBA Macro |
| Bank/Investor/Grant Ready Package | No Accounting Or Financial Knowledge Needed |
I.- Executive Summary
Problem
BizVision Consultancy is the go-to provider of customized business plans for small and medium-sized startups in the Austin, TX area. Our clients come to us with a need to secure seed funding and to stand out among their competition. Unique service offerings such as market research, financial projections, and operational planning solutions make up our repertoire of solutions developed to meet these needs.
Our contributions to the industry are twofold: first, we bridge the gap between business plan creation and success, understanding the importance of creating a well thought-out and comprehensive business plan. Second, our experienced business consultants and analytics provide top-tier quality solutions designed to meet the exact needs of each client's venture, all tailored for the US market. Our commitment is to deliver comprehensive yet cost-effective solutions.
Solution
BizVision Consultancy will provide tailored and custom-made business plans for small and medium-sized startups. We specialize in developing and conceptualizing market research, financial projections, strategic planning, go-to-market strategy, operational planning, and executive summaries that ensure our clients a path to success.
Our services are designed to bridge the gap between business plans and outcomes, thus providing our clients the best opportunity to achieve their goals. We will work closely with each client to identify their exact needs and use our strong understanding of the US market to create a business plan that works. Our experienced business consultants and analysts will provide professional and cost-effective solutions and will ensure that our clients have all the resources necessary to succeed.
Target Market
BizVision Consultancy targets small and medium-sized startups in the US market. We are a comprehensive, cost-effective and customer-centric consultancy that understands the importance of having a great business plan in order to secure appropriate investment and stand out from the competition. We are experienced business consultants and analysts offering personalized business plans that are tailored to meet the precise needs of each client.
Our target market includes entrepreneurs looking to establish or grow their own business, investors, small business owners, and even larger enterprises who are interested in developing business plans for various projects and initiatives. We believe that our services are unparalleled in the value we provide and the expertise offered, making us the ideal consultancy for any business looking to launch or improve.
Competition
BizVision Consultancy is a freelancing business consultancy startup that offers bespoke business plans for small and medium-sized startups in Austin, TX. In this current market, our primary competition consists of other businesses that offer business plan development services, such as business plan consultants, market researchers, financial analysts, and traditional credit unions. These current alternatives offer a set of services that may provide entrepreneurs with a partial service offering, while our company offers a comprehensive and comprehensive set of services that can guide entrepreneurs from market research, financial projections and strategic planning, through to go-to-market strategy and operational planning. We are committed to providing cost-effective services that will make it easier for entrepreneurs to access the resources and advice necessary for a successful business venture.
Financial Summary
The key highlights of BizVision Consultancy's financial plan are as follows:
- Total start-up costs for BizVision Consultancy are projected to be in the range of $5,000 - $7,000.
- We anticipate a positive return on our investment in 12-18 months based on forecasted sales.
- Projected monthly revenue of $10,000 to $15,000 with significant growth potential in the second year.
- We anticipate modest profits in the first year, reaching 5-10 percent of total sales in the second year.
- We have secured additional capital from angels and venture capitalists for additional funding of the business.
Funding Requirements
In order to launch and maintain a successful freelance platform, adequate funding must be secured. The estimated funds needed to bring this project to life include:
- Initial capital: $100,000
- Software development and maintenance: $50,000
- Marketing and advertising: $20,000
- Projected operating costs: $50,000
The funds raised will go towards developing the infrastructure and systems needed for the platform, as well as the marketing and advertising necessary to ensure its reach to a broad market.
Milestones and Traction
The milestones and traction achieved by BizVision Consultancy are outlined in the roadmap table below. We have already undertaken our market research, and developed a go-to-market strategy and operational plan for our small and medium-sized clients. Our next milestone will be to secure seed funding for our business, followed by launching our services to the public. Our goal is to become the most trusted business consultancy in Austin, TX.
Our team is experienced in strategy development, business plans, financial projections, and market research. We believe in providing a comprehensive, cost-effective solution to our customers, which is why we make use of a wide range of resources, analysis techniques, and methods to ensure success for our clients. With increased traction and growth, we plan to expand our services to other cities in Texas and beyond.
Table 1: Milestones and Traction
| Milestone | Timeline | Description |
|---|---|---|
| Development of Business Plan | Sept 2019 | Developed a comprehensive business plan, tailored to the US market |
| Launch of Services | Feb 2020 | Launching services to the public and securing seed funding |
| Growth and Expansion | Oct 2020 (est) | Aiming to expand services to other cities/ states |
II.- Products & Services
Problem
The problem small and medium-sized startups face is that it can be difficult to secure seed financing and efficient business plans required to stand out from the competition. With limited financial and marketing resources, businesses are at a distinct disadvantage compared to larger organizations that have resources like dedicated marketing and financial teams. As a result, small businesses have trouble keeping up with their competition due to the lack of strategic planning, market research, financial projections, and executive summaries detailing a path to success.
BizVision Consultancy provides the missing link between business planning and meeting market demands. We recognize the importance of having well-developed business plans to secure seed financing and gain a foothold in the market. Our experienced business consultants and analysts will provide high-quality business plans tailored to the specific needs of each client, as well as providing guidance on how to best leverage the US market. With our assistance, small businesses can bridge the gap between business planning and success.
Solution
BizVision Consultancy understands that small and medium-sized startups face varied and often daunting challenges when it comes to developing and executing their business plans. Our mission is to provide customised business planning services tailored to the precise needs of our clients. Our experienced business consultants and analysts will help our clients identify the specific strengths and weaknesses of their businesses, and will arm them with the documents, resources and confidence they need to make their businesses successful.
We provide comprehensive business planning services, from market research and financial projections to go-to-market strategy and operational planning. Our process includes in-depth consultations, the provision of updated data and analytics, detailed executive summaries and custom documents, and ongoing support throughout the business journey. We are committed to delivering high-quality, cost-effective business plans for startups in the US market.
Validation of Problem and Solution
At BizVision Consultancy, we understand the importance of validating a business idea before launching into an uncertain market. Our experienced business consultants and analysts will research past trends in your area of the market and analyze existing industries to provide valuable data and insights associated with your business plan. We will ensure that the solutions that we develop have solid proofing behind them, offering our clients the confidence to know that their solutions are feasible for their business venture.
We will also provide proofing for the proposed solutions to ensure that they are feasible in the current market. This will involve testing with potential customers, stakeholders and market analysts to receive feedback and gain insight into the proposed solutions and their market potential. We are committed to providing reports and data on the potential success of each solution that we develop, to ensure that each of our clients can make an informed decision regarding their business plans.
Product Overview
BizVision Consultancy offers a comprehensive, tailored business plan development service for small and medium-sized startups. Our experienced business consultants and analysts take the time to develop a personalized plan tailored to each individual client's exact needs and goals, and can provide an in-depth understanding of the US market. Our services include market research, financial projections, operational planning, executive summaries and more, ensuring that our clients have the most comprehensive plan to serve their needs. By leveraging the expertise of our experienced staff, clients can ensure that their business plans will be comprehensive, precise and reflect the current market.
BizVision Consultancy is dedicated to bridging the gap between business planning and success. We understand the importance of a sound business plan in order to secure seed funding, as well as the need to stand out from the competition. Our expertly crafted business plans will provide small and medium-sized startups with the tools they need to succeed in their respective markets and achieve their goals.
Competition
The freelance platform business space is crowded and highly competitive. There are hundreds of other startups offering similar products and services to BizVision Consultancy, with many of them gaining traction and market share. While there are a variety of different business incubators, consultants and software platforms available to entrepreneurs, none of them provide the personalization, expertise and specialized services found with BizVision Consultancy. We bring a unique approach to business planning that is tailored to the individual needs of each individual client. Unlike our competitors, we are well-versed in the nuances of the US market, allowing us to create competitive plans that make the most of the opportunities available in this rapidly-evolving space.
Roadmap
Since its inception, BizVision Consultancy has rapidly developed its business plan service, providing invaluable support to startups. We have begun to significantly enhance our services, expanding our market research capabilities and refining our strategic planning process. We have detailed our past progress and future targets below.
So far, we have:
- Assembled a team of experienced business consultants, including market researchers and financial analysts.
- Performed market research in the US to develop business plans tailored to that market.
- Developed financial projections for each customer.
We plan to:
- Continue building upon our relationships with clients, producing more comprehensive and cost-effective business plans.
- Improve our go-to-market strategies, ensuring better results for our clients.
- Increase the quality of our executive summaries to further strengthen our clients' chances of success.
Through our roadmap, we have outlined the steps we have taken thus far and our aspirations for our future. We are committed to providing superior services and helping our clients on their path to business success.
III.- Market Analysis
Market Segmentation
The market segmentation for BizVision Consultancy will focus on small-to-medium sized start-ups and entrepreneurs. We are dedicated to providing personalized and tailored business plans for startups seeking seed funding, and have identified the following major market segments:
- Technology-Oriented Startups: Startups in the technology sector that are looking for innovative and efficient ways to develop their products.
- Online Businesses: Startups focused on developing online businesses, from creating e-commerce platforms to developing digital services.
- Retail Enterprises: Startups in the retail sector who require tailored and strategic planning to launch effectively or scale their business.
- Hospitality Ventures: Startups in the hospitality industry looking for guidance on developing efficient operations.
By focusing our efforts on these four key segments, we hope to draw in a large portion of the overall market, while still providing high-quality services tailored to their specific needs.
Target Market Segment Strategy
Our ideal customer is an independent professional looking to connect with job opportunities, promote their talents, and increase their visibility and credibility in the freelance economy. Our primary target market consists of individuals in need of freelance services, such as small business owners, entrepreneurs, and corporate customers. In addition, we also target anyone interested in using our platform to connect with freelance job opportunities, including recent college graduates and people looking to re-enter the workforce.
Key Customers
Our ideal customer archetype will be those who use our freelancing platform to quickly and efficiently search for talent and post freelance jobs. Our customers are time-sensitive, seek high-quality professionals with specialized skill-sets, and are not afraid to use new technologies to their advantage. Our primary users will be entrepreneurs, small business owners, and corporate professionals seeking quality, innovative solutions on a budget. We also envision members of non-profits and academic institutions to be among our most passionate users and advocates as they are equally concerned with social good and progress as well as academic excellence.
Future Markets
Based on the market analysis we have conducted above, our freelance platform is in a prime position to capitalise on the changing needs of consumers. Our business strategy has been carefully crafted to align with the target markets identified, by offering a range of services tailored to the needs of different clients. As the market continues to evolve, our platform will be well-positioned to develop and grow alongside it, as we offer services that provide solutions to the various needs of our clients. We anticipate a bright future, as the demand for freelancers increases and our platform continues to offer superior service compared to our competitors, setting us apart in the industry.
Competition
The competition in the freelance platform market is growing. However, BizVision Consultancy is uniquely positioned to offer a comprehensive and personalized approach to the creation of business plans which are tailored to the specific needs of each individual client. The following table details and compares some of the potential competitors in the freelance market.
| Name | Location | Products & Services |
|---|---|---|
| ConsultArts | New York, NY | Business strategy and planning, marketing plans and analytics. |
| brightidea.co | San Francisco, CA | Small business solutions, technology services, and financial analysis. |
| Onvoi Business Solutions | Boston, MA | Management consulting, financial projections and feasibility studies. |
| Overgrow Business Solutions | Austin, TX | Market research, growth strategy planning, and operational improvement. |
It is clear that there is competition in the freelance platform market, and that many of the competitors offer similar products and services. However, our unique approach to personalized business plans sets BizVision Consultancy apart from the rest. To stand out from the competition, we offer a highly competitive price point for our services and tailor each plan to the client’s business needs, providing more in-depth analysis and a concise executive summary.
IV.- Marketing and Sales Plan
Marketing Plan
BizVision Consultancy strongly believes that it is essential to have a comprehensive marketing plan to ensure the successful launch of a new business. This requires careful planning and research so that each marketing initiative has the highest chance of success. Our marketing plan consists of the following methods.
- Online Advertising: We will research and target potential customers through popular search engines, as well as through websites and other digital platforms and channels. We will track our results, refine our targeting and measure our success as we strive to reach our advertising goals.
- Social Media: To further promote our services, we will take advantage of the ever-growing potential of social media channels such as Facebook, Twitter, Instagram and LinkedIn. Social media advertising will help us to reach our target customers, engage with them and grow our following.
- Local Advertising: We will focus our local advertising campaigns on Austin businesses via print and radio advertising, as well as through events and other activities in the local community.
These three sets of initiatives will cost a total of $20,000. Our goal is to create and deliver an effective marketing strategy that will reach our target market and customers in the most cost-efficient manner possible. We will measure our results with analytics tools and make adjustments as needed.
Sales Plan
Based on our market analysis, we anticipate making on average [X] sales per month over the next 18 months. We have established a competitive pricing strategy based on our target market and potential value, and are committed to a capacity [Y], which allows us to execute on a schedule that meets customer needs.
We will employ a variety of sales tactics to meet our sales goal, including email and direct mail campaigns, trade shows and web-based promotions. We anticipate that a combination of these approaches will create the desired momentum and help us reach our sales goal.
Location and Facilities
BizVision Consultancy is based in Austin, TX and caters to small and medium-sized startups throughout the US. Our physical address is (insert address here). We have access to our own facilities, included a fully-equipped meeting room, and can provide consultations on-site at our clients' business locations, should that be required. Our headquarters have secure wiring, Wi-Fi and telecommunication services, as well as a printing station.
Operational cost for our business are kept low as we are a startup with a lean team, and we employ a virtual business strategy. This allows us to keep our overheads to a minimum, allowing us to offer competitive rates and the highest levels of service at minimal cost.
Technology
The primary technology behind our freelance platform is an innovative system that connects potential clients with professionals looking for new opportunities. Our platform automates the otherwise manual task of connecting professionals with employees and provides a centralised hub for both communication and payment management all in one place. This automated, innovative system allows for professional recruitment to be done quickly and inexpensively with personable, reliable matches that benefit both parties. We have planned for the platform to be hosted on secure cloud hosting with 24/7 uptime and maintenance.
Our technology is unique as it will provide clients with access to an enormous selection of professionals, as well as allowing for clients to match with professionals that have profiles and reviews created by other clients. The platform also makes it easy for clients to search and compare prospective professionals in order to make an informed decision. This will make it much easier for clients to find the right professional for their project in a fraction of the time while tapping a much larger pool of potential professionals.
Equipment and Tools
The development of a freelance platform requires various equipment and tools. These tools would need to be in place to facilitate the workflow of the platform and productivity of the freelancers. An outline of the required equipment and tools, and associated cost for purchasing/renting them, is provided in the following table.
| Equipment/Tool | Cost |
|---|---|
| Computer/Laptop | $1,000 (Purchase) |
| Web Server | $100/month (Rental) |
| Software for Design | $50/month (Rental) |
| Software for Marketing | $50/month (Rental) |
| Software for Communication | $50/month (Rental) |
V.- Management and Organization
Organizational Structure
The organizational structure of the Freelance Platform Business Plan involves key personnel in the roles and responsibilities of the organizational hierarchy from the Board of Directors at the top level to the individual contributors at the bottom.
The Board of Directors is responsible for setting and monitoring corporate strategy, including hiring and firing corporate executives, reviewing and approving the annual budget, and setting overall corporate direction.
The Executive Team is responsible for implementing the Board's corporate strategy, including developing and executing business plans, driving revenue growth and profitability, and managing operations effectively.
The Marketing Team oversees customer acquisition, branding and communications, digital marketing, content marketing, and lead generation.
The Development Team is responsible for product design and development, UI/UX, and operationalizing the freelance platform.
The IT Support Team provides technical support and maintenance for the platform, including system updates and security management.
And finally, the individual contributors, who are the freelance professionals who use the platform, are responsible for executing the tasks for clients.
Management Team
As our freelance platform business continues to expand, we will be looking to hire key management personnel to help further our growth. We anticipate taking on individuals from a range of backgrounds who can bring diverse experiences and unique skills to our team. Our management team will be responsible for providing strategic direction and ensuring that all objectives are being met. The following table outlines potential candidates for our high-level management roles, with their pertinent skills noted for each position:
| Position | Candidate | Key Skills |
|---|---|---|
| CEO | John Smith | Strategic Planning and Vision, Fundraising, Financial Management |
| COO | Sara Lopez | Operations Management, Strategic Planning and Leadership |
| CFO | Paul Brown | Financial Management and Analysis, Risk Management and Compliance |
| CMO | Evelyn Jones | Marketing and Advertising, Social Media Management and Analytics |
Management Team Gaps
At present, our freelance platform business plan does not have candidates, ready to fill a number of key management roles on our team, including but not limited to marketing, operations and product development. While our team is talented, we lack the in-depth knowledge and experience in these key positions to fully execute our plan. As such, we need to seek qualified professionals to fill these positions and ensure that our business is successful.
Personnel Plan
One of the critical elements of running a successful freelance platform is having the necessary personnel to drive the business effectively. Below is a table outlining the potential positions required, along with an estimate of the number of personnel hired for each role.
| Position | Number of Personnel |
|---|---|
| Marketing and Communications Manager | 1 |
| Customer Support Manager | 2 |
| Software Developer | 3 |
| Finance Manager | 1 |
| Administrative Assistant | 1 |
As the freelance platform evolves and the business grows, additional personnel may need to be hired to ensure business operations are being run efficiently and effectively.
Company History and Ownership
BizVision Consultancy was founded in 2020 in Austin, Texas. Founded by experienced business consulting, financial and market analysis professionals, our company seeks to provide exceptional and differentiated business plans, tailored to the US market. Our founders have deep experience in their respective fields and have had successful endeavors in the past. This experience enables us to bring the best practices to bear when it comes to creating effective and comprehensive business plans for our clients.
As a privately held company, BizVision Consultancy is owned by our founders, who have committed to providing high-quality work and exceptional service to our clients. Our team is passionate about helping businesses succeed and we are dedicated to providing comprehensive and cost-effective services to all of our clients.
Milestones
A detailed roadmap in a table format of specific goals and objectives will help us manage and steer our freelance platform business towards success. Setting milestones not only helps to focus on the end goal, but also define progress towards the ultimate goal. Following are some of the key milestones that we plan to set for our business:
- Developing the core platform and launching the beta version
- Reaching out to 10,000 members and on-boarding them
- Securing a round of funding
- Improving the platform usability
- Reaching 25,000 members
- Introducing multiple payment options
- Growing the platform to 50,000 members
- Adding new revenue streams
- Reaching 100,000 members
These milestones will help us ensure that our freelance platform business plan is executed in a timely and responsible manner.
Key Metrics
The key performance indicators (KPIs) that help gauge the overall performance and health of our freelance platform business are the following: user base creation and growth, customer satisfaction, customer retention, average revenue per user (ARPU), and profitability.
We track the number of active users on our platform to measure our user base growth, as well as to understand user preferences and behaviour. Customer satisfaction is one of our main goals -- we measure it by surveying our users and monitoring the number of positive reviews we receive on various platforms. Additionally, we track our customer retention rate over time, as well as the average revenue per user. Finally, to ensure our success, we track our profitability over time.
What you Get With Freelance Platform Business Plan Package
| 6 Chapter Business Plan Template in MS Word | Free Pitch Deck Template in PPT |
| 5 Year Financial Model Template in MS Excel | Free Financial Dashboard Template in MS Excel |
| Immediate Download After Purchase | MAC &PC Compatible, Unlocked, NO VBA Macro |
| Bank/Investor/Grant Ready Package | No Accounting Or Financial Knowledge Needed |
VI.- Financial Plan and Metrics
Sales Forecast
Our sales forecasts are calculated based on projected user growth and estimated revenue per user. The table below lists projected sales for the next three years.
| Year | Projected Sales ($) |
|---|---|
| Year 1 | 500,000 |
| Year 2 | 700,000 |
| Year 3 | 1,000,000 |
Freelance Platform Financial Plan Key Inputs
Expenses
Startup costs are necessary to bootstrap the creation of the Freelance Platform. As well as these costs, operational expenses must also be factored in to ensure the Platform is a successful, long-term venture.
Table: Startup Costs
| Description | Cost |
|---|---|
| Software Development | $10,000 |
| Marketing & Acquisition | $1,000 |
| Operational Infrastructure | $2,000 |
| Legal & Accounting | $1,500 |
| Total | $14,500 |
Table: Operational Expenses
| Description | Cost |
|---|---|
| Hosting & Data Services | $500/month |
| Salaries & Wages | $2,000/month |
| Marketing & Acquisition | $1,000/month |
| Payment Processing Fees | $200/month |
| Total | $3,700/month |
Financial Plan
This part of the business plan is where you present the three main financial documents of any startup: the income statement, the cash flow statement, and the balance sheet. Each of these financial documents serves an important purpose in helping the business to understand its current financial status, forecast future performance and determine the financial resources and investments needed to move the business forward.
The Income Statement helps to track revenues and expenses over a certain period of time, and allows the business to analyze its profitability. The Cash Flow Statement helps to track cash going in and out of the business, showing a clear picture of the company's financial health. The Balance Sheet enables the business to track assets, liabilities and equity and determine the net worth of the business at any given time.
The Financial Plan should be based on accurate and realistic assumptions about the company's current financial situation and future performance. In order to do this, a detailed analysis of the company's finances should be conducted prior to preparing the Financial Plan. This will help to identify areas of strength and weaknesses and allow the company to prepare a realistic Financial Plan.
Freelance Platform Financial Plan Profit & Loss Statement
Freelance Platform Financial Plan Cash Flow Statement
Freelance Platform Financial Plan Balance Sheet Statement
Personnel Plan
Our personnel plan involves recruiting experienced talent to develop and support our freelance platform. To do this, we will engage in a competitive recruitment process and offer competitive compensation. Our strategy includes financial incentives to retain high-performing personnel. Additionally, we plan to invest in employee development and bridge the skills gap between existing and target business goals.
Candidates will be selected based on their skills and experience in the processes related to the development, maintenance and optimization of the platform, as well as their ability to integrate with the existing team. Our human resources strategy includes content marketing to attract qualified candidates, and activities to build a strong employer brand.
Employees will be organized into departments based on task and skill to ensure efficient operations. Communication between departments will be key to our success, and to facilitate this, we will implement formal reporting procedures. The team will consist of a product manager, developers, designers, customer service and marketing personnel.
Compensation packages will be devised in line with industry standards and tailored to each individual role. For example, salaries may be supplemented with bonuses, stock options, paid time off and other benefits.
Capital Requirements and Use of Funds
The capital requirements of this freelance platform business plan will reveal how much money is needed to be raised, how it will be used, and how much is needed from investors. This information is extremely valuable for investors or lenders and should be shared with them.
The capital requirements should reflect how much money is needed to cover expenses such as staff salaries, marketing, and office space. Additionally, the funds should correspond to the projections outlined in the financial plan, and be realistic and achievable. The use of funds should outline the most basic expenses, such as salaries, and any other potential outlays planned for the business.
The capital requirements should also embrace any reserves needed to manage potential risks or setbacks. Careful consideration should go into the potential use of the funds, as this will directly influence the overall success of the business. It is also important to consider any legal or regulatory requirements, as well as the potential impacts of any capital have on the bottom line.
Exit Strategy
Often times, business owners contemplate their strategy for exiting their business. A successful exit should involve careful planning and involve all relevant stakeholders. Considering the nature and aspects of a freelance platform, our exit strategy may include selling or liquidating the business, acquiring another business, or simply passing the freelance platform along to a family member or an employee who is highly invested in the organization. Through this exit strategy, we will be able to transfer our assets and goals of the freelance platform to a suitable candidate, while satisfying the needs of our stakeholders and customers.
